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YOFIRI

Yofiri Original · How an Editorial Look Comes Together · 6 min

How an editorial colour story comes together

Zara Fernandes walks through a six-look story for a fictional independent zine.

“I had no famous names in my portfolio. I had ideas.”

Moodboard

Six colours, six emotions, one model.

On set

Graphic liner drawn freehand, skin kept bare so colour leads.

After

The story became her first verified credit — and the reason she entered Rising Stars.

The artists in this story

Every one of them takes bookings through Yofiri.

Demo content: every artist, project, brand and publication shown is fictional. No real celebrity is referenced or implied.